Target x Levi’s
In 2021 Target and Levi’s came together for an iconic collaboration of home products, designed with sustainability in mind. For the announcement video and stills lookbook we applied the values from the collection to our production, using natural materials and light to bring the creative to life.
For the :30 video our five DP’s were the talent behind, and in front of, the camera — they captured the collection in their own houses, with their families bringing a unique feeling of home to this collection.
Lookbook Photographer: Frank Frances
Director: Danielle Levitt
Editor: Holle Singer
Agency: Mythology
Creative Director: Chris Shipman
Team: Will Sawyer, Elizabeth Dilk, Marisa Aveling
Producers: Kenny Farrell, Erika Best